The Ugly Truth of Instagram – Showboating, Sales Pitches, and Shaking off Self-Doubt

In this second episode of The BEESPACE Podcast, Jade McNeil takes us behind the scenes of the shiny world of Instagram, and how it's being used in the property development industry. 

No longer used for sharing pretty pictures, Instagram is now a serious playground for business and a battlefield of egos. Today, Jade breaks it all down – the good, the bad, and the downright misleading.

Here’s what Jade unpacks in this episode:

• The reel vs. real life – Dishing the dirt on Instagram's highlight reels, Jade explores how 'showboating' can distort our perception of success — reminding us it's not all fast cars and fancy vacations.

• Cutting through the noise – Jade gets real about those constant sales pitches (disguised as friendly advice) that fill our feeds. She shares tips on how to sniff out the genuine people among the glossy ads.

• Ditching the doubt - Ever feel like everyone else has their life and business together, except you? Jade talks about her own moments of self-doubt, stirred up by Instagram's sea of perfect posts, and shares her tricks for staying true to yourself and keeping your head up.

• Using Instagram to your advantage - It’s not all doom and gloom! Jade chats about smart ways to use Instagram to grow your business and brand, without having to sell your soul.

• Creating a community that cares - Forget numbers, it's all about genuine connection. Jade talks about building an Instagram network that’s supportive, engaged, and real.

• Finding your authentic voice - In a world full of copycats, being yourself is your superpower. Jade gives some straight-talking advice on how to cut through the noise and make your mark authentically.

• Reality check - Reflecting on Instagram's evolving landscape, Jade shares what she's learned about chasing likes vs. chasing real engagement, and why sometimes, taking a step back can be the way forward.

Get ready for some laughs, some confessions, and a whole lot of real talk in this episode. Tune in now to rethink how you see Instagram and maybe even how you see yourself.

It's time to take back control of your feed — starting now.

To find out more about Jade, and see how you can work with her on your own business, head to the website: bee-space.co.uk